PRGN | Member Information
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| Sandy Lish |
A service business is only as good as its talent, and The Castle Group is headquarters to innovative,
driven and committed public relations and events management professionals that deliver value and results
to a diverse client roster. The agency comprises full-service public relations and events divisions that
can work in tandem or separately. A women-owned business that has grown each year since its founding in
1996, the agency prides itself on proactive problem solving and looking between the lines.
The Castle Group designs and executes highly strategic, powerful campaigns that build brands and motivate
consumers. They develop a deep understanding of clients' industries and markets and generate insightful,
creative and goal-oriented strategies and tactics. Not only do they write powerful news releases and
offer strong media contacts across a variety of industries but they also systematically analyze each
clients' place in the market to determine what communications tools can be taken to improve their standing.
Castle's events division specializes in creative corporate events, sales incentive programs, product
launches, seminars, meetings, conferences and philanthropic events. The agencys' award-winning events
team is known for its endless creative ideas and seamless execution. No matter how large or small the
event, high-profile or remote a locale, success is guaranteed by attention to every detail.
The Castle Advantage:
- Insightful, creative and goal-oriented strategies and tactics
- Strong relationships with top-tier, relevant media and analysts
- Highly proactive and accountable approach
- Expertise of the full agency behind every account
- Successful relations with clients' business partners, customers, vendors
- Deep understanding of clients' industries and markets
- Commitment to measurement
Areas of Expertise
- Associations
- Biotechnology
- Consumer Products
- Education
- Financial Services
- Food & Beverage
- Government/Military/Public Sector
- Health/Medical/Pharmaceutical
- High Technology
- Media
- Non-Profit
- Professional Services
- Real Estate
- Retail
- Travel/Tourism/Hospitality
Industry Services
- Business-to-Business Communications
- Community Relations
- Consumer Communications
- Crisis Management and Communications
- Development/Fundraising
- Events Management
- Government Relations/Public Affairs
- Interactive Marketing
- International PR Counseling
- Litigation Communications
- Marketing Communications
- Media Relations and Publicity
- Media/Speaker Training and Development
- Sales Incentives
- Strategic Planning/Counsel
- Viral Marketing
- Web Site Development


