PRGN | Member Information
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| John Echeveste |
Since 1988, Valencia, Pérez & Echeveste Public Relations has grown to become the country's largest Hispanic-owned public relations agency on the basis of its commitment to quality service, integrity, and grasp of the marketplace. Its specialty is serving the dynamic US Hispanic consumer market - an economic giant that surpasses Canada in population and spending power.
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| Patricia Pérez |
VPE is dedicated to helping its clients build public sentiment that introduces new products and services, strengthens brand identity and market share, and educates audiences on critical social issues. The firm has earned the confidence and trust of a broad and diverse range of corporate brands, governmental agencies, foundations and non-profits that have entrusted it to serve as their bridge to their audiences.
VPE's strength is based on a dedicated team led by three partners with more than 75 years of combined experience, and an energetic, aggressive staff of bilingual/bicultural professionals. The entire staff is not only highly trained in the field, but actively involved in numerous community organizations.
Areas of Expertise
- Consumer Marketing
- Social Marketing
- Public Affairs
- Education
- Entertainment
- Finance
- Food/Beverage
- Non-Profit
- Retail
- Transportation
- Utilities
Industry Services
- Media Relations
- Brand Positioning and Awareness
- Crisis Management and Communications
- Government Relations/Public Affairs
- Community Relations
- Multicultural Communications and Outreach
- Special Events
- Media/Speaker Training and Development
- Graphic Design
- Ethnic Marketing
